PON20, PAPUA 2020
A snaphot of an identity proposal created by Brandizen+ as part of a collaborative approach to the Papuan Provincial Government for the 2020 Indonesian National Games, including a much-needed pre-games destination tourism campaign extension, designed to segue into the PON campaign.
The identity is inspired by the vivid colours and distinctive plumage of Papua’s native Birds of Paradise. A mascot team was also created, highlighting three threatened Papuan species. More on our Instagram: @brandizen.indonesia

BSSN commissioned Brandizen+ to redesign their identity for KLiKS, an ongoing cybersecurity awareness and education programme. Retaining the original wordmark as required, we created new brand symbol, based on a disused typographic punctuation mark—the interrobang—which reminds netizens to always question things they discover online. In addition to the new logo, Brandizen+ created Cody the Cybernaut, whose mission is to teach Indonesia's netizens how to safely navigate the dangers and wonders of the cyber universe.

  • Naming and identity for an event management company.

Identity for Rame Rame, (R2), a startup Entertainment Event Management Company. Our solution ensured great versatility in application, from digital to a simple spray-on stencil on road cases.

Event Identity for the Indonesian Post Office's 73rd annual anniversary celebrations. In addition to designing the core logo and applying it to collateral and merch, we created sub-branding for a broad range of events, including the creation of BLIP, a friendly robot mascot who adapted to various roles to help unite nine different activities

For Yummy Dairy brand Yofit, we designed a fresh new logo and pack designs to boost shelf appeal in the crowded yoghurt drink segment.

For FMCG startup Parada Food, we designed the parent brand logo and packaging for the brand's two new wafer snack ranges.

Kep is a new brand concept in the fast-growing Fermented Dairy Drinks category. Intended for the Indonesian market, the name Kep is a gentle dig at the fact that many Indonesians pronounce F as P  (hence kefir becomes kepir)  In keeping with the Caucasus origins of Kefir, we aimed for am almost brutalist simplicity that alludes to Soviet-era branding. The Kep range includes a non-dairy option based on coconut water, as well as plain and cherry flavours

For Instafamous luxury travel and lifestyle photographer Sassy Chris, we created a logo that doubles as a watermark and a creative way to crop images. 

Unlike its competitors, leading RTD tea brand Teh Kotak contains just four natural ingredients. To communicate our new Truth in a Box positioning and no-nonsense brand voice for Teh Kotak, we created a series of posters to familiarise the company's internal audience with the new brand attitude.

Logo and Advertising for 8TH AVENUE, a skin and beauty clinic in Jakarta. Our risqué and irreverent  approach made the clinic stand out and get talked about in a crowded market of lookalikes.


Logos